{"id":10998,"date":"2024-05-23T09:34:06","date_gmt":"2024-05-23T01:34:06","guid":{"rendered":"https:\/\/www.1ai.net\/?p=10998"},"modified":"2024-05-23T09:34:06","modified_gmt":"2024-05-23T01:34:06","slug":"%e5%a5%bd%e8%8e%b1%e5%9d%9e%e6%9c%ba%e6%9e%84%e4%b8%8e-ai-%e5%85%ac%e5%8f%b8%e5%90%88%e4%bd%9c%ef%bc%8c%e4%bf%9d%e6%8a%a4%e5%90%8d%e4%ba%ba%e5%bd%a2%e8%b1%a1%e6%9d%83","status":"publish","type":"post","link":"https:\/\/www.1ai.net\/en\/10998.html","title":{"rendered":"Hollywood agencies team up with AI company to protect celebrities&#039; image rights"},"content":{"rendered":"<p><a href=\"https:\/\/www.1ai.net\/en\/tag\/%e5%a5%bd%e8%8e%b1%e5%9d%9e\" title=\"[Sees articles with Hollywood labels]\" target=\"_blank\" >Hollywood<\/a><span class=\"spamTxt\">Top<\/span>Artist agency Creative Artists Agency (CAA) recently announced a partnership with AI technology company Veritone to jointly create digital<a href=\"https:\/\/www.1ai.net\/en\/tag\/%e5%90%8d%e4%ba%ba\" title=\"[Sees articles with [known] labels]\" target=\"_blank\" >celebrity<\/a>Image library. This initiative aims to protect celebrities\u2019 image rights and voice copyrights and prevent them from being abused in commercial cooperation. The digital asset library, called CAAvault, allows the storage and licensing of celebrities\u2019 voices and images to facilitate commercial cooperation.<\/p>\n<p class=\"article-content__img\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10999\" title=\"202307141649266632_5\" src=\"https:\/\/www.1ai.net\/wp-content\/uploads\/2024\/05\/202307141649266632_5.jpg\" alt=\"202307141649266632_5\" width=\"669\" height=\"444\" \/><\/p>\n<p>It is reported that CAA represents all kinds of celebrities, including sports stars, TV and film actors, writers, etc. The agency said that the launch of the new platform is to ensure ethics and legality when using the image and voice of artists, so that artists can clearly understand the use of their image and voice. Alexandra Shannon, head of strategic development at CAA, said: &quot;Ethically guided and artist-friendly AI applications are one of CAA&#039;s top priorities, driving us to innovate new ways to support and protect artists. The launch of CAAvault is one of them.&quot;<\/p>\n<p>Veritone\u2019s AI technology has been widely used in multiple industries, including media and entertainment. Now, Veritone will help organize and store CAA\u2019s digital assets. This cooperation is not Veritone\u2019s\u00a0<span class=\"spamTxt\">first<\/span>Involved in the field of digital image and synthetic media. Its MARVEL.ai platform and Veritone Voice solution enable enterprises to create and license their digital voices. At the same time, its AI technology has been used by the YouTube show &quot;Good Mythical Morning&quot; to create voice clones of the host, as well as the voices of multiple voice actors.<\/p>\n<p>\u201cBy partnering with a trusted organization like Veritone, we are able to ensure the security of artist assets and work to ensure AI is responsibly integrated into opportunities in entertainment,\u201d said Alexandra Shannon. \u201cVeritone has been a champion for ethical AI and data security for nearly a decade, and this partnership with CAA further demonstrates our commitment to using technology for social good,\u201d said Sean King, General Manager of Veritone\u2019s Media and Entertainment Practice. \u201cTogether with CAA, we are steadfast in our commitment to advocating for artist interests and raising the bar for data security and ethical AI in the entertainment industry.\u201d<\/p>\n<p>The launch of the Hollywood artist image protection platform comes at a time when acting and voice-over professionals are increasingly concerned about their images and voices being misused by generative AI. Some protection measures have begun to emerge, such as SAG-AFTRA\u00a0<span class=\"spamTxt\">up to date<\/span>Agreements with TV producers to prevent the use of their voices without permission. Lawmakers are also seeking support, such as Tennessee\u2019s ELVIS Act, which aims to protect singers from AI abuse that uses their voices without authorization.<\/p>","protected":false},"excerpt":{"rendered":"<p>Creative Artists Agency (CAA), one of Hollywood's top talent agencies, has announced a partnership with Veritone, an AI technology company, to create a digital library of celebrity images. The initiative aims to protect celebrities' image rights and voice copyrights from being misused in commercial collaborations. The digital asset library, called CAAvault, allows for the storage and licensing of celebrities' voices and images to facilitate commercial collaborations. CAA is said to represent all kinds of celebrities, including sports stars, TV and movie actors, and authors. According to the organization, the new platform was launched to ensure ethics and legality in the use of artists' images and voices, and to allow artists to have a clear picture of how their images and voices are being used.CAA's strategic development<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[2721,1321],"collection":[],"class_list":["post-10998","post","type-post","status-publish","format-standard","hentry","category-news","tag-2721","tag-1321"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/10998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/comments?post=10998"}],"version-history":[{"count":0,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/10998\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/media?parent=10998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/categories?post=10998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/tags?post=10998"},{"taxonomy":"collection","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/collection?post=10998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}