{"id":26622,"date":"2025-01-12T20:28:13","date_gmt":"2025-01-12T12:28:13","guid":{"rendered":"https:\/\/www.1ai.net\/?p=26622"},"modified":"2025-01-12T20:28:13","modified_gmt":"2025-01-12T12:28:13","slug":"%e4%ba%9a%e9%a9%ac%e9%80%8a-prime-%e5%b0%86%e5%85%b3%e9%97%ad%e5%85%b6%e6%9c%8d%e8%a3%85%e8%af%95%e7%a9%bf%e6%9c%8d%e5%8a%a1%ef%bc%8cai-%e5%8a%9f%e8%83%bd%e6%8e%a5%e6%a3%92","status":"publish","type":"post","link":"https:\/\/www.1ai.net\/en\/26622.html","title":{"rendered":"Amazon Prime is shutting down its clothing fitting service, AI features take over"},"content":{"rendered":"<p>January 12, 2012 - According to The Information, the<a href=\"https:\/\/www.1ai.net\/en\/tag\/%e4%ba%9a%e9%a9%ac%e9%80%8a\" title=\"[View articles tagged with [Amazon]]\" target=\"_blank\" >Amazon<\/a>On January 31, 2025, Prime Try Before You Buy will officially close. The service allowed Prime members to try on garments before purchasing and pay for them when they were satisfied. Amazon spokeswoman Maxine Tagay said in a statement.<strong>The reason for the closure of the service was that it was only available for a \"limited number of items\" and customers are increasingly using Amazon's new AI features to decide whether to make a purchase.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-26623\" title=\"8d80e49ej00spz6l600n1d000v900kup\" src=\"https:\/\/www.1ai.net\/wp-content\/uploads\/2025\/01\/8d80e49ej00spz6l600n1d000v900kup.jpg\" alt=\"8d80e49ej00spz6l600n1d000v900kup\" width=\"1125\" height=\"750\" \/><\/p>\n<p>Tagay gives examples of these AI capabilities, such as \"<a href=\"https:\/\/www.1ai.net\/en\/tag\/%e8%99%9a%e6%8b%9f%e8%af%95%e7%a9%bf\" title=\"[Sees articles with [Virtual Tests] labels]\" target=\"_blank\" >Virtual Try-On<\/a> AR functionality,\" which renders 3D footwear from certain brands onto the user's feet using the smartphone camera. She also mentioned Amazon's \"personalized size recommendation\" feature, which uses large-scale language models (LLMs) to adjust size recommendations based on customer reviews.<\/p>\n<p>In a statement, Tagay said, \"Given that the 'Try Before You Buy' service is only available for a limited number of items, and that customers are increasingly using our new AI features like virtual try-ons, personalized size recommendations, review highlights, and improved sizing charts to ensure they find the right fit, we've decided to to phase out the 'try before you buy' option, effective January 31, 2025,\" he said. Of course, customers will still be able to enjoy fast, free shipping and easy, free returns on our full range of apparel.\"<\/p>\n<p>According to 1AI, the \"Prime Try Before You Buy\" service was launched in 2018, initially called \"Amazon Wardrobe\" and later renamed to its current name.<strong>The service allows Prime members to order up to six items at a time, try them on for seven days, pay only for the ones they're happy with, and return the rest for free!<\/strong>.<\/p>\n<p>CNBC noted that the closure of the \"try before you buy\" service is part of Amazon's multi-year cost-cutting program. Previously, Amazon has made massive layoffs, closed some of its brick-and-mortar stores, and scaled back its investment in the grocery industry.<\/p>","protected":false},"excerpt":{"rendered":"<p>On 12 January, according to the Information report, the Amazon will officially close its \"Prime First Test\" service on 31 January 2025. The service allows Prime members to try on clothing before purchase and to pay for satisfactory wear. In a statement, Amazonian spokesman Maxine Tagay stated that the service was closed because it applied only to \u201climited quantities of goods\u201d, and that customers were increasingly using the newly introduced Amazon AI function to decide whether to purchase it. Tagay exemplifies these AI functions, such as the Virtual Test Through AR function, which uses intelligence<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[370,2314],"collection":[],"class_list":["post-26622","post","type-post","status-publish","format-standard","hentry","category-news","tag-370","tag-2314"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/26622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/comments?post=26622"}],"version-history":[{"count":0,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/26622\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/media?parent=26622"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/categories?post=26622"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/tags?post=26622"},{"taxonomy":"collection","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/collection?post=26622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}