{"id":30300,"date":"2025-03-07T21:22:20","date_gmt":"2025-03-07T13:22:20","guid":{"rendered":"https:\/\/www.1ai.net\/?p=30300"},"modified":"2025-03-07T21:22:20","modified_gmt":"2025-03-07T13:22:20","slug":"%e8%8b%b1%e5%9b%bd-bbc-%e6%96%b0%e9%97%bb%e5%b0%86%e6%88%90%e7%ab%8b-ai-%e9%83%a8%e9%97%a8%ef%bc%8c%e9%87%8d%e7%82%b9%e5%85%b3%e6%b3%a8-25-%e5%b2%81%e4%bb%a5%e4%b8%8b%e7%be%a4%e4%bd%93%e3%80%81","status":"publish","type":"post","link":"https:\/\/www.1ai.net\/en\/30300.html","title":{"rendered":"BBC News to launch AI unit with focus on under-25s, more personalized content"},"content":{"rendered":"<p>March 7, 2012 - According to<a href=\"https:\/\/www.1ai.net\/en\/tag\/%e8%8b%b1%e5%9b%bd\" title=\"[Sees articles with [British] labels]\" target=\"_blank\" >U.K.<\/a>The Guardian reported on the 6th, local time.<a href=\"https:\/\/www.1ai.net\/en\/tag\/bbc\" title=\"_OTHER ORGANISER\" target=\"_blank\" >BBC<\/a> News is set to create a new division that will use artificial intelligence to deliver more personalized content to the public.The head of BBC News said the BBC has been working hard to engage its audience in the face of dramatic changes in the way news is consumed.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-30301\" title=\"a7de599bj00ssr92r00m7d000pe00vsp\" src=\"https:\/\/www.1ai.net\/wp-content\/uploads\/2025\/03\/a7de599bj00ssr92r00m7d000pe00vsp.jpg\" alt=\"a7de599bj00ssr92r00m7d000pe00vsp\" width=\"914\" height=\"1144\" \/><\/p>\n<p>According to an internal memo obtained by The Guardian, BBC News chief executive Deborah Turners has announced an organizational restructuring of BBC News, including the creation of a new division called BBC News Growth, Innovation and Artificial Intelligence. The division will<strong>Focus on young people under 25 years of age<\/strong>, especially on smartphones and platforms like TikTok, there is a huge shift in the way news is consumed.<\/p>\n<p>Turners said the BBC had to respond quickly to a number of challenges, including<strong>The growth of news avoidance, the rise of news consumption on social platforms, the fierce competition from digital media and the inevitability of broadcast decline<\/strong>.<\/p>\n<p>act in accordance with<a href=\"https:\/\/www.1ai.net\/en\/tag\/ai\" title=\"[View articles tagged with [AI]]\" target=\"_blank\" >AI<\/a>Understand that the BBC program<strong>Customizing news content for users through artificial intelligence<\/strong>, based on their past reading habits, for their cell phone<strong>Push the right story<\/strong>to accommodate those<strong>Getting used to the social media push<\/strong>content for the youth population.<\/p>\n<p>Turners said, \"We have to focus more on understanding our audience's needs, delivering the news and content they want, and making sure they're presented where and how they like it.\"<\/p>\n<p>\"We must launch this content on platforms that offer a premium user experience, personalized recommendations and unique user experiences. At the same time, we must also leverage artificial intelligence to support and accelerate our innovation and growth.\"<\/p>","protected":false},"excerpt":{"rendered":"<p>March 7 news, according to the British \"Guardian\" local time 6 reports, BBC News will set up a new department, using artificial intelligence to provide more personalized content for the public. BBC News said the head of the BBC News, in the face of the huge changes in the way the news is consumed, the BBC has been trying to attract viewers. According to an internal memo obtained by The Guardian, BBC News chief executive Deborah Turners announced an organizational restructuring of BBC News, including the creation of a new division called BBC News Growth, Innovation and Artificial Intelligence. The division will focus on the under-25 demographic, which is seeing a huge shift in the way news is consumed, particularly on smartphones and platforms such as TikTok. Turners said that the BBC must respond quickly to<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[411,5229,552],"collection":[],"class_list":["post-30300","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai","tag-bbc","tag-552"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/30300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/comments?post=30300"}],"version-history":[{"count":0,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/posts\/30300\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/media?parent=30300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/categories?post=30300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/tags?post=30300"},{"taxonomy":"collection","embeddable":true,"href":"https:\/\/www.1ai.net\/en\/wp-json\/wp\/v2\/collection?post=30300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}