August 15, 2011 - According to foreign media outlet The Verge on 14thOpenAI are looking for ways to increase revenue and willexist ChatGPT introduced inadvertiseconsidered as a possible option.
Nick Turley, head of ChatGPT, said he "Not completely ruled outthis possibility", but emphasizes that OpenAI must "Very discreet and tasteful.We will be developing other products that may fit a different business model, and perhaps ChatGPT itself is not a good fit for advertising because it needs to closely serve the goals of its users. But that doesn't mean we won't launch other products in the future. I think it's important to remain flexible, and I also want toEmphasize the great potential of the subscription model, it's growing rapidly and there are a lot of untapped opportunities."
Bloomberg reported in March that OpenAI expects to generate $12.7 billion in subscription revenue this year, more than triple the $3.7 billion it will generate in 2024 (note: the current exchange rate is about RMB 91.166 billion). However, the company is still struggling to make ends meet, and is not expected to be cash flow positive until 2029.
Turley said ChatGPT's total subscribersJust passed 700 million., which in April reported figures of 20 million paid subscribers. "The vast majority of users are free, but not necessarily a burden. I think this is an opportunity to be able to build a differentiated paid product."
OpenAI CEO Altman is wary of introducing advertising to ChatGPT. In a fireside chat at Harvard Business School last year, he claimed thatCombining ads and AI "can be a little unnerving."The idea is that it would be considered as a "last resort". However, in the first installment of OpenAI's June podcast, Altman added that he "[w]ould consider it as a last resort.Not totally against”.