On January 13th, recentlyWalmartand Google The announcement will be based on Gemini Launch New AI ShoppingThe experience has given further impetus to the transformation of the retail industry from traditional search to "Agent" electricity。
Wal-Mart indicated that the new experience would be directly integrated into Gemini applications, that users would be able to obtain Wal-Mart and Sam ' s recommendations for commodities during chat and complete the full process from discovery to purchase in familiar Wal-Mart ecology. Officially, this experience will first go online in the United States and then gradually expand to international markets。
According to the official Wal-Mart presentation, the new experience consists mainly of three areas of competence:
Commodity discovery and price advantagesGemini automatically incorporates on-line and off-line goods from Wal-Mart and Sam's Club when the user asks for a purchase. For example, when users consult camping equipment, the system returns to the relevant products in Wal-Mart stocks
Personalized Recommendations_: Gemini will provide additional commodity advice based on past-line and door-to-door purchase records after the user binds the account and can be merged with the user's shopping car content
Fast distribution: Wal-Mart claims that hundreds of thousands of locally selected goods can be delivered within three hours, 30 minutes as soon as possible。
The CEO of the Wal-Mart United States District and the incoming Wal-Mart Group CEO John Furner states: "The shift from traditional web pages or App searches to the electrician Agent is the next major development in the retail sector. We are not only observers of this change, but also promoters. I'm sorry
Google CEO Sundar Pichai, for its part, said that AI would improve every link between consumer discovery and distribution and stressed that Gemini would be a new entry point for users to experience Wal-Mart services。
CNBC NOTED THAT THIS COOPERATION WAS A FURTHER EXPANSION OF WAL-MART'S AI ELECTRICIAN LAYOUT。
Last year, Wal-Mart worked with OpenAI to introduce the "Instant Checkout" spot-checking function to ChatGPT, so that users can buy without leaving the chat interface. Wal-Mart has also launched an AI assistant called Sparky in her own App to adapt to the new needs of consumers in shopping and time management。