AI sales and marketing tool Clay raises $100 million, valued at $3.1 billion

AI sales and marketing automation startup Clay has announced the closing of a $100 million Series C funding round, raising its valuation to $3.1 billion. The round was led by CapitalG, a growth fund owned by Alphabet, and Sequoia, Meritech, First Round and other old shareholders continued to raise their stakes. Only three months ago, Clay was valued at $1.5 billion in an employee share transfer, and this round of financing doubled its valuation to realize a rapid leap, demonstrating the capital market's trust and pursuit of its AI platform model. The company is positioned as an AI-powered "go-to-market platform" that automates the creation of marketing workflows, intelligently screens customers, personalizes outbound calls, correlates competitive intelligence, etc. Clay is also driving the rise of a new type of job function, the "GTM Engineer", which is a new type of employee. Clay is also driving the rise of a new job function called "GTM Engineer," which combines AI capabilities with operational execution and has become a must-have role for sales teams at many tech companies. (AI Prius)

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