On March 31st, yesterday, the Wall Street Journal revealed a few days ago OpenAI Turn off the flag and generate an App "SoraThe blogger says: This product, which was compared to CEO Sam Altman's "GPT Time" product, went online in September of last year and stopped completely, less than six months ago。

According to the report, the closure decision had a direct impact on OpenAI ' s cooperation with Disney. Last December, two companies announced multi-year cooperation agreements, and Disney promised to authorize more than 200 IP roles and invest $1 billion。
However, many Disney executives were informed of this information less than an hour before the announcement。At present, this investment has never materialized and cooperation between the two sides has effectively stalled. Disney's new CEO Josh D'Amaro is consulting with over a dozen partners on the introduction of other AI tools。
The report also stated that Altman had initially given Sora considerable resources because he wanted OpenAI to become a company that would use AI to recreate popular culture and entertainment。
In an internal letter to the employees, Altman characterized the closure as a "hard but necessary trade-off" and said that the Sora team would transform the focus robots in a longer-term direction. In addition, OpenAI is working hard on a new model code-named “Spud” and is planning to create a “super-appliance” for primary productivity。
In the early days of the line, Sora had hit the top of App Store, peaking at about 1 million users worldwide, but continued to shrink to less than 500,000, with a daily loss of about $1 million。
The training cost of video models is much higher than that of language models, and, against the backdrop of increasing pressure on OpenAI ' s computing resources, Sora is perceived internally as a burden of "no pay for " 。