Have you ever been in such a predicament?
- Well-written pop-up articles that end up with mediocre cover art because ofno-one asks for it?
- Spend a lot of time designing your cover, but the final result is never quite right?
- Envious of othersPublic Accountofeye-catching coverBut you don't know where to start, you don't know how to design, and you can't find the inspiration to create?
In the past if you really didn't know how to design, it was really quite a hassle trying to get a diagram, but now that it's the age of AI, it's actually quite simple to get it right.
Next we will analyze in depthDesign Essentials for Highly Clickable Public Coversand in conjunction withPractical cases, hand-held to build"A second of eye-catching."of the cover image and say goodbye to the low click-through rate dilemma!
Cover photo: The "face" of a public article, the life and death of 0.1 seconds!
In the current era of much information and mixed messages, the user'sattentionasScarce GoldIt's precious. In the "life and death" of information flow, the cover image of the public number must be in the 0.1 sec. interiorHolding the user's attentionIt's the only way to get them to producestay somewhere temporarilyandClickof desire.
A quality cover image is the articleThe first step to successIt is also the decision of the articleThe key to destiny.
Hands-on tips: five golden rules to make your cover art more attractive!
To help you quickly grasp the essence of cover design, we've summarized the followingThe Five Golden Rulesand in conjunction withDream AIofcue-word style, providing you with more targeted hands-on guidance:
1. Define the target audience: precise positioning, style first
- Know your enemy and know yourself:Before designing a cover, make sure you have an in-depth understanding of who your readers are? What are their ages, occupations, interests, and aesthetic preferences? Only by pinpointing your target audience can you design a cover that really touches people's hearts.
- Different audiences, different styles: A differentiated cover style is needed for different types of audiences.
- younger group: Prefer cartoon, sci-fi, graffiti and other trendy avant-garde style, the color can be more bright and bold, the composition can be more lively jump.
- professional: Tend to minimalist, flat illustration, ink and Chinese style and other simple atmospheric style, the color can be more calm and introverted, the composition can be more rigorous and professional.
- young literary person: Abstract, impressionistic, retro and other literary and fresh styles are preferred, the colors can be more soft and light, and the compositions can be more far-reaching.
2. Color: the magician of emotion, instantly capturing the user's emotions
- Color psychology:apply skillfullycolor psychology,Emotional resonance for users, is an important technique to enhance the attractiveness of your cover.
- warm color (arch.) (Red, Orange, Yellow): enthusiasm, energy, warmth, for emotional, food and entertainment articles.
- cool color (Blue, Green, Purple): calm, professional, tech, for tech, workplace, dry articles.
- Neutral Tones (Black, white, gray): simple, advanced, textured, for minimalist, retro, fashion articles.
- Brand color:Maintaining the uniformity of the cover and brand style can effectively enhance brand recognition and deepen users' impression of the public number.
3. Composition: the visual baton, guiding the focus of the user's vision
- Visual Focus:Highlight the most important information, such as the article title, keywords, core characters or products. You can use techniques such as golden section, center composition, diagonal composition, etc. to skillfully arrange the visual elements, guide the user's eyes, and let the user get the key points at the first time.
- Leave a white space:Proper white space can give the image a more breathable feel, avoid crowding and oppression, and enhance the cover's sense of sophistication and design.
4. Text: the soul of the cover, simple and eye-catching to hit the theme
- Title:Concise and clear, straight to the subject of the article, is the key to attract users to click. The number of words in the title should not be too long, to avoid redundant information, and strive to summarize the core content of the article in one sentence, triggering user curiosity.
- Font:Choose fonts that are easy to read and maintain uniformity with the overall style.
- serif (typography): Elegant and vintage, for cultural, historical and literary articles.
- non-serif font: Modern, minimalist, for tech, workplace, and dry articles.
- Typesetting:Subdivision is clear and focused, allowing users to quickly capture key information. You can use size contrast, color contrast, word spacing, line spacing and other techniques to optimize the text layout and enhance the readability and visual hierarchy of the cover.
5. namely dream AI prompt word style reference: AI plus support, creativity unlimited
|
|
|
|
|---|---|---|
| realistic style |
|
|
| abstract style |
|
|
| impressionist style |
|
|
| cartoon style |
|
|
| Sci-fi style |
|
|
| Fantasy style |
|
|
| minimalist |
|
|
| retro style |
|
|
| cyberpunk |
|
|
| watercolor |
|
|
| Oil painting style |
|
|
| black and white sketch |
|
|
| Graffiti style |
|
|
| 3D rendering |
|
|
| low polygon |
|
|
| Chinese ink and wash national style |
|
|
| macro-photography |
|
|
| Flat Illustration |
|
|
| the art of malfunction |
|
|
| hand-painted cure |
|
|
After the theoretical knowledge, let's go to the concrete practice.
Practical case: namely dream AI advanced play, a key to generate explosive cover
First of all, open the official website of Instant Dreams and log in to your account.
- https://jimeng.jianying.com/ai-tool/home
Click to image generation:

- Case 1: Emotional article - The Temperature of Love
- Tips: "Public cover, warm colors, couple embracing, sunset in the background, title 'Temperature of Love', flat illustration style."

Final effect:

- Case 2: Dry Articles - The Data Analysis Report
- Tips: "Public cover with blue background, techy, charts showing data, title 'Data Analysis Report', 3D rendering style."

- Case 3: Hot Topics - Breaking!
- Tips: "Public cover, red background, striking exclamation point, title 'Breaking!' , cyberpunk style."

Of course if you really don't know how to write a cue to generate a cover, the best thing you can do, is to send your title to AI and let him generate the cue for you.

The cover of this article, for example, was generated this way.

Well, that's all I have to share in today's post.